I am coming away from this class with a strong desire to learn more about the changing technology. Blogging, Tweeting and other social media avenues are very quickly taking over our culture. As a business owner, I think I need to make sure I stay on top of this change. I just told my husband that we need to reconsider our marketing plan for 2011. We have traditionally been on television, radio and print. This year I added a Facebook page but that is really the only "online" advertising we have done. I think I need to look more at Google and ways to advertise online. It is somewhat intimidating but also exciting.
I'm also considering starting a blog. My entire work history has been in the customer service field in retail or restaurants. I get so aggravated when I get poor customer service somewhere and it is primarily because of a lack of training. There are so many businesses that just don't place customer service as a priority. With the changing digital world, it is going to be extremely important for companies to be very good at customer service because customers have so many more options. I think an anonymous blog about this topic would be fun. Sort of like the restaurant critic that used to be in the paper. We'll see.
I also am going to stay more involved in what my kids are doing online. This class has taught me alot about online security and made me put my guard up.
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